“Mann ki Baat” is a brainchild of Prime Minister Narendra Modi’s Radio Programme to reach out to people of India across the nation. More than 61,000 ideas have been received on the website and 1.43 lakh listeners are acknowledged to have heard this programme in fifteen addresses of Mann ki Baat broadcast so far.
Starting from 2nd June 2017, PM Narendra Modi’s ‘Mann Ki Baat’ has been available in vernacular dialects in the states of Chhattisgarh, Haryana, and Jharkhand. The speech of the P.M-Mann Ki Baat can be taken as a hit programme. This programme is aired monthly. The objective of the programme is to reach out to the underprivileged and isolated regions where there is no television connection. Thus radio broadcast idea is chosen owing to the wider reach.
A market research organization reportedly mentioned in its survey stated that an estimated 90% of the total Indian population is reachable over the medium. Also, in addition to the radio broadcast, several private FM radio stations in the metropolis of India are allowed to air this show.
PM Narendra Modi’s Mann ki Baat – Play with Amazon Alexa
The programme, hosted by Narendra Modi himself is available now as an Alexa skill as a part of an innovation. The premier multimedia news agency, Asian News International (ANI), which is based in New Delhi with news bureaus across India has developed Alexa skill. ANI supports Indian news and other socio-cultural news across the world.
As per the PMO’s (Prime Minister’s Office) official announcement, this programme – “Mann ki Baat, powered by ANI skill, is available on all devices with Amazon Alexa such as Amazon Echo, Echo Dot,Echo Plus and Alexa-enabled-smart speakers such as Harman Kardon Allure and Eufy Genie. Users can listen to all 36 previous episodes that have been aired since January 2015, using simple voice commands. The latest broadcast of Prime Minister Modi’s Mann ki Baat will also be available on the skill within few hours of its telecast”.Just a few hours ago – the PMO has added…
How does it work? The PMO explained…
Users can enable the Mann ki Baatskill by going to the Skills section of the Alexa app or just by saying “Alexa, enable Mann ki Baat”
Users can then open the Mann ki Baatskill for Alexa with a selection of prompts such as, “Alexa, open Mann ki Baat”
Alexa will respond with, “Welcome to the Mann ki Baat skill. Specify the month and year to select the Mann ki Baat that you wish to listen to.”
Users can also directly listen to the latest broadcast by asking “Alexa, ask Mann Ki Baat to play the latest Mann ki Baat” (ANI)